HDFC Standard life Advertisement

I see hundreds of ads on a daily basis (thanks to Chennai which is really a poster city) and this one particularly caught my attention. The only thing which comes to my mind is "Cleverly Simple". The advertisement successfully drives the point home in a very simple manner.

Will also post a Kingfisher Airlines print ad which really amused me a lot. I looked for it on the internet but was unable to get it and my poor camera is out of battery. That ad is a good example of lifestyle marketing.